If you’re a CEO in Hinsdale, a small or medium size business owner in Lisle, a marketing director in Elmhurst, or in any type of administrative role, you’ve likely seen emails come through your inbox from companies offering a variety of different services to improve your search engine optimization. Even though EQ Technology Group in Naperville offers web development and digital marketing services, we still receive one or two SEO services emails a day.
There are No Guarantees in SEO
During the past 11 years that our company has been around, we can only say that we’ve seen about a dozen well-constructed email from reputable agencies. That’s what’s so problematic about these thousands of emails that get sent out as a “get rich quick” type of scheme. Instead of making money, you’re “guaranteed” rankings on the first page of Google or an instant inclusion with the Google autofill in the search bar. The issue arises because there is no guarantee that either of these things can happen.
Be Weary of Emails that Make Promises of Fast Results
These emails offer false hope and really hurt the industry. Anyone who is well versed in SEO will know immediately that what these emails offer is a scam or black hat SEO techniques, but for those who are unfamiliar with SEO best practices, these can be tantalizing offers. However if they follow through, the will be out the money with very little to know results and no ROI. What’s worse is that these black hat SEO techniques can lead to your website being penalized or even blacklisted by Google.
If you see any type of SEO services email that offers immediate or even fast results, you should be very weary. If they make any promises or guarantees, chances are it’s no more than a scam. That’s why it’s crucial that you do your homework and find an SEO and digital marketing services provider that you can trust. Feel free to ask about these emails in your meeting, and a company like EQ Technology Group can explain why they’re problematic for your company.
An SEO Services Provider You Can Trust
A trustworthy SEO provider uses only white hat SEO techniques and does everything above board to increase relevant organic traffic, create high-quality content, and conduct the necessary research to implement a keyword strategy. If you’re ready to work with such a provider, contact us online or give us a call.